This Daiquiri Day (July 19), the timeless cocktail celebrates a milestone anniversary since its humble origins in Cuba – the birthplace of BACARDÍ, the World’s Most Awarded Rum. According to records ...

Cocktail culture has never stood still, but heading into 2026, it’s undergoing a vibe shift that feels bigger, more intentional, and more creative than anything we’ve seen in years. Bacardi’s newest ...

If there’s one spirit that conjures instant associations of white sand beaches, late night bachata and blistering summer sun, it’s BACARDÍ rum. For centuries, rum has been the tipple of choice to beat ...

Ring in the new year with innovative ways to approach cocktails and spirits, thanks to Bacardi's sixth annual trends report. Through brand-led research, Bacardi noted a few beverage movements they ...

Bermuda’s Bacardi Ltd is predicting a sea change in global drinking culture next year and, according to its new 2026 Cocktail Trends Report, the future looks bright, early and a little bit theatrical.

The late afternoon is becoming prime time for cocktails as consumers trade traditional nightcaps for daycaps. Bacardi reports that younger drinkers are turning to lighter and sweeter serves that suit ...

Il Daiquiri Day (19 luglio) di quest'anno festeggia un anniversario speciale per l'intramontabile cocktail dalle umili origini a Cuba – culla di BACARDÍ, il rum più premiato al mondo. HAMILTON, ...

(RTTNews) - The Coca-Cola Company and Bacardi Limited announced an agreement to launch BACARDÍ rum and Coca-Cola as a ready-to-drink or RTD pre-mixed cocktail. The BACARDÍ Mixed with Coca-Cola RTD ...