There's no question that email marketing is one of the most profitable routes to take for marketers. With this in mind, companies that want to get a leg up on the competition should turn to the ...

I was recently asked whether cold email is dead, and I struggled to give a quick and clear answer. After considerable thought, I realized it's hard to answer because it's actually multiple questions ...

A few years back, artificial intelligence was just a buzzword for tech geeks. But fast-forward to today, and it has become a hot topic for just about everyone—thanks in large part to ChatGPT. So, what ...

Personalization is key to effective cold emailing, but doing it wrong can make your emails feel insincere or even drive people away. In an analysis of over five million emails, I found that ...

In an era where digital communication reigns supreme, The Cold Email Agency is making waves in the UK startup ecosystem with its innovative approach to cold email marketing. As startups across the ...

In general, the conversion is the desired action performed by an email recipient. There’s no strict definition of a conversion for a cold email, you define it yourself. It can be the email open, the ...

Opinions expressed by Digital Journal contributors are their own. As someone who’s been deeply involved in the online marketing world, I’ve put more than $500,000 into various courses and info ...