Pepsi is bringing its revived Pepsi Challenge to Atlanta from May 8–11, inviting locals to a blind taste test against Coke Zero Sugar at multiple city locations. Participants who choose their favorite ...
The first Pepsi Challenge tour in 50 years didn’t feature regular or even Diet Pepsi. Instead, the blind taste-test showdown last year pitted Pepsi Zero Sugar against Coca-Cola Zero Sugar. At the ...
Editor’s note: This story has been updated. Deep in the heart of Coca-Cola territory in Georgia, PepsiCo is launching a new front in the cola wars — with the return of the Pepsi Challenge blind taste ...
Plastic bottles of Diet Coke and Coca-Cola Cherry Zero Sugar on a supermarket shelf, with a promotion sign offering "Buy 2, Get 2 Free" on six-packs. - MDV Edwards/Shutterstock If you've ever taken a ...
When it comes to beloved sodas, the taste buds want what the taste buds want. By Julia Moskin It was only a matter of time before politics came for soda. First it was cereal (Froot Loops), then candy ...