As planning for Thanksgiving gets underway, budget-conscious shoppers who buy store brands can expect to shell out more for their holiday spread, according to a new report by the Wells Fargo Agri-Food ...

Store-brand products are known to be cheaper, but sometimes, they're also better. These generic items have higher ratings ...

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales increased by ...

Generic brands, sometimes referred to as “private label” or “store brands,” are increasingly popular today as shoppers face rising food prices in grocery stores. Some consumers believe these brands to ...

A box of name-brand cereal may not seem like an especially luxurious purchase, but when you're trying to buy enough for a hungry family of four, the cost can add up. Luckily, Walmart offers generic ...

Believing this myth might be the one thing stopping you from shopping at Aldi. Here's the truth about the brands sold at the ...

Name brands are better-known than generic products, but that popularity comes with a higher price tag. These Dollar Tree ...

PHOENIX — With flu cases rising overseas in countries like the United Kingdom and a new variant identified in Japan, experts warn that the United States could face an earlier flu season this year.

Follow these tips so that the next time you go shopping, you'll know when to buy generic.

A young woman shopping for Zyrtec at Walmart learned a little bit about how the world works while going through the process of comparing the brand-name allergy medicine to its Walmart-branded generic ...