Recent TaylorMade Pix ball designs have included a fire horse, chili peppers and even pizza slices. Next up: flamingos! The ...

Equipment manufacturers constantly seek out new product feedback from consumers. If something is working, they want to know about it. Shortly after TaylorMade’s Tour Response Stripe was released in ...

Titleist’s AVX golf ball fits a very important niche in the marketplace. Players who want to play great golf and play a urethane cover golf ball, but maybe don’t have the speed to maximize one of ...

Callaway unveiled its new Chrome Tour April Major golf balls ahead of the Masters. Here’s a look at the design and ...

Amazon is hosting its Big Spring Sale. It’s from March 25 through March 31, and when Bezos drops deals, we always pay ...

With the new 2026 TP5 and TP5x golf balls, TaylorMade is taking aim at a problem you never knew about when it comes to golf ball paint.Courtesy TaylorMade TaylorMade wants you to know that the reason ...

When Costco first introduced the Kirkland Signature golf ball nearly a decade ago, it quickly became an overnight sensation. That’s because it performed just as well, if not better, in some areas than ...

In our robot testing at tour speeds, one prototype ball lost 17-22 yards versus a currently conforming ball. A second ...

What you need to know: The fiith iteration of the Titleist AVX features a reformulated core and a new aerodynamic package on a softer cast urethane cover to produce the driver and iron flight of the ...

Here are their thoughts: Our tour-level golfer (Conrad Shindler) played elite golf professionally for more than a decade (including a win on the Korn Ferry Tour) and still hits it today at competitive ...