World of Hyatt has been the consensus best-value hotel loyalty program for years. But ...

There isn't one hotel rewards program that's ideal for every traveler. Some programs offer greater flexibility and prioritize ...

Similar to offerings for leisure travel guests, hotel loyalty programs allow event planners to earn points or miles on meeting and event bookings, which can be redeemed for perks like free nights, ...

Loyalty programs are the biggest marketing avenues for the new-age Indian traveler, and ITC Hotels has decided to take things up a notch by incentivizing long-term loyalty. ITC Hotels has overhauled ...

No matter where you travel, you have to figure out where you're going to stay. With so many hotel chains available, it's hard to determine which one is best for your needs. Thankfully, most bigger ...

Global Hotel Alliance is betting that simplicity, not scale, will win the next phase of hotel loyalty. With a transparent rewards currency and a sharp focus on leisure travelers, it’s carving out a ...

Hotel loyalty programs have long promised travelers something alluring. Stay enough nights and eventually the perks will follow. Free stays, upgrades, late checkout, maybe even a lounge with ...

Forbes contributors publish independent expert analyses and insights. Jeff has written about travel, sports & loyalty w/ a focus on Gen Z. In an era when loyalty can feel like a math problem—spend X, ...

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Oasis Hotels & Resorts’ comprehensive ORewards loyalty program offers travel advisors a compelling selling point for repeat bookings. The three-tier membership structure—Silver, Gold and ...

Forbes contributors publish independent expert analyses and insights. Jeff has written about travel, sports & loyalty w/ a focus on Gen Z. Today’s savvy traveler isn’t just counting points—they’re ...

Remember when travel rewards programs actually rewarded you? You collected points, earned status, and got "free" flights. So why does it all feel like a trap now? Somewhere along the way, these ...