News

In 2019, Nike got closer than ever to its dream of popularizing self-tying sneakers by releasing the Adapt BB. Using Bluetooth, the sneakers paired to the Adapt app that let users do things like ...
Nike has been working on the shoe for years, and Fast Company said it “could change the trajectory” of a company that already dominates the shoe industry. Introducing Nike Adapt BB.
Nike said in an FAQ section on the announcement, “We’ve had a long and successful run with our Adapt shoes and ushering in auto-lacing footwear tech. However, we are no longer creating new ...
But Nike imagines its Adapt BB basketball shoes doing more than help during the pre-game. It says that either through manual touch or a companion smartphone app, users will be able to enter ...
For starters, this isn’t Nike’s first shot at self-lacing kicks. The Hyperadapt 1.0, a shoe that went through 11 years of R&D, came out in 2016 and retailed for $750. It made self-lacing shoes ...
This probably isn't shocking to anyone who knows me, but I love sneakers perhaps too much for my own good. So when Nike introduced the Adapt BB with power laces earlier this year, I was pretty ...
Priced at $350 and made with an emphasis on manufacturing a fully functional sneaker, the Adapt BB is Nike’s attempt at feeling out just how much the larger shoe market is willing to get on ...
Nike has announced the new Adapt Huaraches, a modern redesign of its Huarache line featuring a self-lacing motor that can be controlled through Siri. Users can say, “Siri, release my shoes” on ...
Nike has added the athletic, spikeless Lunar Adapt to its women's golf shoe line. The two-tone, waffle-pattern bottom is designed to keep your feet close to the ground to help maintain traction.
It's the end of an era for Nike's self-lacing Adapt shoes. Nike announced they will no longer be producing any new Adapts, and will also be discontinuing the accompanying app. The app was used to ...
Nike said in an FAQ section on the announcement, “We’ve had a long and successful run with our Adapt shoes and ushering in auto-lacing footwear tech. However, we are no longer creating new ...