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Welcome to Jib Rules — where anything goes! I'm Jib, and right now, I'm diving deep into the world of Football. But don't get ...
The UEFA European Football Championship kicks off today, and so have all of the major sportswear companies' ad campaigns. When it comes to storytelling in sports, no brand does it better than Nike.
The ad is dark and surreal, yet playful as well. Commenters on YouTube immediately seized on the absence of Cristiano Ronaldo, and indeed it’s been a long time since a global Nike Football ad ...
Nike’s polarizing decision to put Colin Kaepernick at the center of its latest ad campaign has aggravated NFL employees, infuriated fans and even affected the sneaker giant’s stock – but ...
Nike, the sports apparel company, has released what may rank as the shrewdest ad of the year featuring ostracized football player Colin Kaepernick. The Nike ad, to mark the 30th anniversary of its ...
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This isn't about consumers Nike might lose in their anger over Kaepernick. It's about cultivating an entire generation of consumers who are up for grabs at a moment where the lines between culture ...
Nike has unveiled its first “Just Do It” ad narrated by Colin Kaepernick, and a person familiar with the situation says the spot is scheduled to air during the NFL season opener on Thur… ...