In 2024, podcasts are about as mainstream as media gets. Sure, their audiences are hugely fragmented and largely invisible to one another — the monoculture remains dead and rotting. But the medium is, ...

Streaming services are increasingly adding video podcasts to boost user engagement, reduce churn, and acquire low-cost content to compete with YouTube. Their strategies are all different, based on ...

All roads in podcasting lead to thinking about YouTube, and I had a chance to check in with Podtrac’s Mark McCrery about the company’s new ranking that includes YouTube views. The ranking provides ...

These evolving newsletter platforms offer powerful SEO and owned channels, enabling creators to build robust, integrated ...

Plus, Audacy files for Chapter 11 bankruptcy. Plus, Audacy files for Chapter 11 bankruptcy. Welcome back, and happy new year! I am plugging away at Hot Pod Summit preparations and very excited to ...

YouTube is taking on platforms like Spotify and Apple Podcasts by offering a variety of unique podcast tools for creators and listeners. As video podcasts boom on YouTube, the platform is leaning on ...

Video podcasting has been on the rise for years. However, recently, video podcasts have become more significant than ever. Earlier this month, the New York Times published an article interviewing some ...

At this point, many stories have been written about Spotify’s bid to steal a piece of the video podcasting pie away from YouTube, as well as podcast star Alex Cooper’s subsequent move to make her ...

As excitement for SXSW overtook the city of Austin, YouTube hosted an intimate Creator Collective event that gave insiders a playbook to succeed in the future of video podcasting. YouTube has cemented ...

Earlier this month, The New York Times hired a full-time director of photography—primarily for podcasts. It might sound like a surprising move for a podcast, unless you’ve clocked what’s been ...

“Call Her Daddy” host Alex Cooper moved her videos from Spotify to YouTube — and ramped up the podcasting arms race Once solely audio, podcasts now beckon with ...

YouTube Music failed me when it mattered most ...