NEW YORK--(BUSINESS WIRE)--CONTEXTWEB Inc., http://www.contextweb.com, a leading provider of integrated digital media services, announced today that BRANDSCREEN, a ...

Programmatic buying and RTB in the Asia-Pacific region continues to grow, with impressions over the past year spreading out across different countries and inventory from a wider variety of publishers ...

Big publishers have generally been a bit slow to the mobile party, hence mobile has grown out in a distinct and rather fragmented manner. Media consumption has been fractured across all sorts of ...

As the programmatic and real-time bidding (RTB) market in the Asia-Pacific region heats up, local inventory is starting to prove its worth and attract interest from advertisers. Demand-side platform ...

Phil Duffield, Managing Director Adap.tv, discusses the growth of Video RTB in the APAC region, publisher adoption of the buying mechanism and some key infrastructure problems that currently is ...

Ad-tech firm RTB House, which specializes in retargeting, on Tuesday said it has expanded its presence to Singapore, now the fifth market in the APAC region for the company following Indonesia, ...

SAN FRANCISCO, USA & SINGAPORE:Â Smaato, the leading global mobile Real-Time Bidding (RTB) ad exchange (SMX) and Supply Side Platform (SSP), released its global mobile RTB Insights Report for Q1 2014.

The Drum earlier spoke with Shori about programmatic moving beyond the buzzword in India where he mentioned that India presents a great opportunity for ad tech companies to build a long-term business ...

SAN FRANCISCO--(BUSINESS WIRE)--Smaato, the leading global mobile Real-Time Bidding (RTB) ad exchange (SMX) and Supply Side Platform (SSP), today announced US$ 25 million in Series E funding. Asia's ...

RTB House, a globlal tech company specializing in retargeting, on Tuesday announced it opened an office in Taiwan, making it the fourth market in the RTB House Asia portfolio, after Indonesia, ...

RTB House has bolstered its Asia-Pacific presence by opening new offices in Australia and New Zealand. The company, which specialises in ad retargeting technology, said in a release that the ...