Elf on the Shelf's ‘Scout Elf Squad' Gifts Us Their First Music Video: Watch ‘The Elves Went Over the Mountain'

The brand-new song is part of the Sing & Play Nursery Rhymes album (out Nov. 21) from The Elf on the Shelf preschool YouTube ...
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Celebrating 20 Years of Elf on the Shelf

Elf on the Shelf is celebrating it’s 20th Anniversary this year! Maddie Conklin sits down with the creators of Elf on the ...
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How Jennifer Garner Helped Elf on the Shelf Become a Beloved Holiday Tradition

Elf on The Shelf’s founder reveals how a single Jennifer Garner paparazzi photo turned a small family business into a ...

The Elf on the Shelf Just Got a Luxe 20th Anniversary Makeover

The Elf on the Shelf got a sparkly upgrade for its 20th anniversary as The Lumistella Company partnered with iconic crystals ...

Stealthy Elf on the Shelf? USA TODAY wants to see your best hiding spots

USA TODAY wants to see your most creative, hardest-to-find and downright wacky hiding places for your Elf on the Shelf.