ATLANTA (AP) — State Farm Arena was packed Monday night as the Atlanta Hawks beat the Orlando Magic for their 10th straight ...

Sprite returns as the league's official soft drink and will be a part of some of the NBA's biggest global events.

Nike and Beats unveiled the Powerbeats Pro 2 Nike Special Edition with LeBron James fronting the campaign as the earbuds set ...

Name: Kobe Bryant x Nike Dunk Low “Lower Merion Aces” Colorway: TBC SKU: IM0581-600 MSRP: $135 USD Release Date: March 23 ...

Apple's Beats brand is launching its first hardware collaboration with Nike today, debuting a new special-edition Nike-branded version of the Powerbeats Pro 2. Featuring Nike's "Volt" color palette ...