After signing a shoe endorsement contract with the Chinese apparel company Li-Ning, Golden State Warriors star point guard Stephen Curry unveiled his updated logo on Wednesday. Per Complex, Curry ...

SHANGHAI: Golden State Warriors star Stephen Curry transformed basketball from beyond the arc. Now, he is betting on another frontier: China’s booming sportswear aspiration. The prolific NBA ...

Chinese referee Ma Ning, who is listed as a match official on Fifa's officiating list for the 2026 World Cup, has become the new face of Chinese football after its national team failed to qualify for ...

For over a decade, Stephen Curry and Under Armour were synonymous. The baby-faced assassin from Davidson transformed a football-centric apparel company into a legitimate player in the global ...

NBA superstar Stephen Curry joins hands with Chinese sportswear brand Li-Ning on a multi-year endorsement deal to inspire the next generation. [Photo provided to China Daily] Basketball superstar ...

Stephen Curry’s “landmark” sneaker deal finally has a dollar figure. According to ESPN’s Shams Charania, Curry has agreed to a 10-year endorsement contract with Chinese sportswear giant Li-Ning worth ...

This is read by an automated voice. Please report any issues or inconsistencies here. See more from the L.A. Times in Google Search. Set us as preferred Stephen Curry ended his sneaker free agency, ...

Dwyane Wade says Steph Curry's $400 million Li-Ning deal validates the path he pioneered: "It lifts all boats" Dwyane Wade sees Steph Curry's move to Li-Ning as a landmark moment for Chinese sneaker ...

Stephen Curry is no longer a sneaker free agent. According to ESPN's Shams Charania, the Golden State Warriors superstar is signing a 10-year "landmark" shoe deal with Chinese company Li-Ning that is ...

The agreement, which includes plans for sportswear and athleisure products, and stores across the United States and China, is the biggest involving an N.B.A. star and a Chinese brand. By Jonathan ...

On Monday evening, Golden State Warriors point guard Stephen Curry and Chinese sportswear brand Li-Ning announced a ten-year contract. More than a signature sneaker deal, the partnership will go ...

Sports journalist who grew up in Dallas, TX. Lover of all things sports, she got her degree from Texas Tech University (Wreck ‘em Tech!) in 2011. Joined Diario AS USA in 2021 and now covers mostly ...