Using an army cannon converted into a pressure cooker, Quaker Oats developed a method called "gun-puffing" in order to create puffed cereals.

Several cereal brands are prepared for Target's pivot to only selling artificial dye-free cereal. General Mills, Kellogg's embracing the move.

The Hip Hop artist reimagines the iconic jingle into a cultural hype anthem titled "HEY TONY!" inspired by the "Day One" mascot Tony the Tiger.

Frosted Flakeshas a new rap single out featuring hip hop artist JID, as you can check out "Hey Tony" and snag some special merch ...

The last time a Kellogg’s cereal brand ran a Super Bowl commercial, Barack Obama had just taken office as president and Donald Trump was still a reality-TV star. Much has changed in 17 years – and not ...

Fiber-boosted sodas, mac and cheese, and even candy are showing up on supermarket shelves.

We've rounded up the best and the worst of 2026's Super Bowl ads, including a perfectly de-aged Jennifer Aniston, Sabrina ...

The Star Trek icon, 94, is the face of Kellogg’s Raisin Bran’s 2026 Super Bowl commercial, and PEOPLE has an exclusive first look. “Will Shat here,” he announces in the funny sci-fi-themed spot.

Add Yahoo as a preferred source to see more of our stories on Google. He’s going from cereal bowl to Super Bowl. A viral photo of William Shatner eating a bowl of flakes while driving in Los Angeles ...

Another corporate headquarters jilted Michigan recently when snack food maker Kellanova followed its Battle Creek cereal sibling, WK Kellogg Co., into the arms of a rival company two years after its ...

Raphael Gomes explains why cereal commercials use glue instead of milk. Smithsonian removes Trump impeachment text as it swaps his portrait 'This is a mistake, President': Bill Ackman responds to ...