This article was originally published on www.si.com/fannation/name-image-likeness as Michigan QB Bryce Underwood surprises ...

A head of the college football season, apparel brand and NIL mainstay Rhoback has announced their most recent class of ...

One Big Ten school just became even more enticing for future athletic prospects. The UCLA Bruins athletic department ...

Beats by Dre has announced their third class of "Beats Elite", the company selects a handful of college football players to ...

Nebraska outside hitter Harper Murray has signed a name, image and likeness deal with Adidas, the German apparel company ...

Freshman back Telly Johnson emerged as a late-season star for the Huskies, twice clearing the 100-yard barrier in the team's ...

The Beavers announced the hiring of Kyle Bjornstad — a former basketball player and administrator at OSU who founded the Dam Nation collective in 2022 — as the athletic department’s new general ...

One Pack is no longer in charge of paying players or brokering deals. Here’s how it still plays a part in N.C. State’s NIL ...

While City Fans 210 and 210 Inspired remain integral parts of UTSA's NIL operations, the Roadrunners have moved ...

Offensive lineman Jordan Seaton and quarterback Julian Lewis have signed NIL partnerships with Taco Bell, launching the ...

Before Ethan “Boobie” Feaster played a single down of varsity football at DeSoto (Texas) High School, the wunderkind receiver ...

The forum, geared towards high school athletes and their families, will address how recruiting has changed since NIL's ...