It is not exactly a mystery what Xbox is attempting to do with its current push for mass adoption of the Xbox brand and ...

We’ll definitely do more consoles in the future, and other devices,” Microsoft Gaming CEO Phil Spencer told Rolling Stone in ...

Looking for the best controllers for your Xbox Series X? Maybe you want some extra customization features or at least a ...

Xbox Game Pass subscribers can cause some mayhem in a suite of new game additions, including Spyro the Dragon.

Xbox chief Phil Spencer has recently been doing the interview circuit, mixing up his usual advocacy for Microsoft's slate ...

Additionally, Microsoft is launching a giant billboard for "This Is An Xbox" at Times Square in New York City later this year ...

In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing ...

Despite its new ad campaign, not all Xbox experiences are as seamless as the traditional ways of playing games.

A reader is unimpressed by Microsoft’s new ‘This is an Xbox’ marketing campaign and insists that Xbox has already gone third ...

Microsoft's ‘This Is An Xbox' campaign has fans divided, with Xbox boss Phil Spencer defending the brand's shift beyond ...

Xbox is delisting one of its most acclaimed games ever in December, but it's offering one last discount for the title ahead of time.

Microsoft (MSFT) announced its new “This is an Xbox” campaign, which invites players to play with Xbox across multiple devices and ...