Why Sony Betamax Failed: A Project Management Breakdown
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YouTubeProject It Right
Why Sony Betamax Failed: A Project Management Breakdown
Sony Betamax was a revolutionary product that promised to change home entertainment, but it failed to dominate the market. Let’s explore why Betamax didn’t succeed, from a project management perspective, and the key lessons learned. Poor decisions in marketing, competition, and market fit ultimately led to its downfall, despite its ...
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